"McDonald's says they 'stand by and support our people to live and work in a society free of discrimination and harassment,'" the AFA said. However, "Here is what they won't tell you. McDonald's helped sponsor the San Francisco Gay Pride Parade."
The American Family Association asked McDonald's to remain neutral in the culture war. The company refused, "stating they will continue to support the gay agenda including same-sex marriage," the AFA said.
McDonald's spokesman Bill Whitman even told the Washington Post people, including Christians, who oppose homosexual marriage are motivated by "hate."
"The boycott is not about hiring homosexuals or how homosexual employees are treated. It is about McDonald's choosing to put the full resources of their corporation behind promoting the homosexual agenda," AFA said.
The issue erupted after McDonald's paid $20,000 and installed one of its executives on the board of the National "Gay" and Lesbian Chamber of Commerce.
The AFA now is asking consumers to sign a boycott petition and contact their local restaurant managers to raise objections over the company's activism.
Meanwhile, efforts by a local California organization to stage picketing in front of McDonald's restaurants until their managers agree to forward the group's concerns to the corporation headquarters are expanding.